The best insulation for all weather conditions.
PrimaLoft
TM is a premium performance insulation engineered for superior warmth, water resistance, loft, softness and compressibility.
These fibers are the finest in the industry and are densely packed to retain heat better for improved thermal efficiency.
PrimaLoft
TM fibers are specially treated to repel water molecules and absorb less water to make it more water-resistant and faster drying than other polyester insulations.
Tightly-compressed fibers also make PrimaLoft
TM highly wind-resistant as the smaller, finer fibers compress more and are lighter, less bulky, more breathable and extremely compressible. That’s what makes our clothing with PrimaLoft
TM insulation so good.